Posts and Telecommunications Institute of Technology

FACULTY OF MARKETING

LIST OF PAPERS PRESENTED AT THE 2025 INTERNATIONAL CONFERENCE:

No.YearTitleAuthorsFacultyDepartmentConference ClassificationJournal/ ConferenceISBNDiscipline for Evaluation
12025Nghiên cứu Bộ tiêu chuẩn đánh giá chương trình đào tạo AUN-QA phiên bản 4.0 và đề xuất áp dụng cho Việt NamBui Duc Quy, Nguyen Thi Thoa, Nguyen Thi HuongMarketing Department – ERIPTMarketing DepartmentOther International ConferenceInternational Scientific Conference “Psychology and Education in the Digital Age”978-632-02-0060-3Education
22025Policy Communication on Gender Equality in Information Technology Enterprises in VietnamNguyen Thi Thoa, Kieu Thi Yen, Bui Duc QuyMarketing Department – ERIPTMarketing DepartmentOther International ConferenceInternational Scientific Conference “Gender Equality and the Role of Women in Sustainable Development in Asia” (HERASIA 2025)Not yet availablePhilosophy – Sociology – Political Science
32025EFFECTS OF SENSORY MARKETING ON THE REVISIT INTENTION TO INFORMAL LEARNING/WORKING SPACES OF GENERATION Z IN VIETNAMNguyen Viet Dung, Nguyen Thi Han, Nguyen Thi Hanh, Phan Thu Ngan, Do Hoang GiangMarketing Department – ERIPTMarketing DepartmentOther International Conference8th International Conference on Contemporary Issues in Economics, Management and Business8th CIEMB 2025PendingEconomics
42025The Stimulus–Organism–Response (S-O-R) Model applied to Multisensory Marketing and Revisit Intention in Informal Learning and Working SpacesNguyen Viet Dung, Truong Dinh TrangMarketing Department – ERIPTMarketing DepartmentOther International ConferenceThe 13th International Conference on Multidisciplinary Research (ICMR13-2025)PendingEconomics
52025Key Determinants of Energy-saving BehavioursLe Bao Ngoc, Nguyen The Ninh, Nguyen Hoang Viet, Nguyen Minh DungMarketing Department – ERIPTMarketing DepartmentOther International ConferenceThe Australian and New Zealand Marketing Academy (ANZMAC) Conference 20251447-3275Economics